Welcome!

HELLO, I’M ROBERT SANTORÉ,
IF IT HAS A SCREEN,
I’LL DESIGN FOR IT.

I AM A:
EXECUTIVE LEVEL DIRECTOR OF PRODUCT DESIGN
AWARD WINNING CREATIVE DIRECTOR
SEASONED UX DESIGN STRATEGIST
BUILDER & LEADER OF TEAM
FOUNDER OF COMPANIES
FULL STACK ENGINEER
DIGITAL TECHNOLOGIST
ARTIST, SURFER & SKIIER

Thank’s for stopping by, a handful of highpoint to consider.

As an award-winning Chief Creative Officer and User Experience Product Strategist with over two decades of expertise, I stand out in the visual design field, celebrated for my achievements in creative direction and my proficiency in design. My experience spans orchestrating comprehensive UX & product strategies, leading cross-disciplinary teams, and refining product experiences through detailed user research. I’m a recognized authority in accessibility, skilled in conducting audits, providing training, and staying up-to-date with guideline advancements.

Beyond my technical and design capabilities, I am also a full-stack engineer. This allows me to seamlessly transition between roles in UX/UI/CX, product design & strategy, web and mobile app development, graphic design, and branding and liaison between design, engineering and stakeholder at all levels. My versatility is supported by a profound understanding of visual aesthetics and the technical nuances essential for creating engaging digital enterprise level solutions.

I am known for driving digital projects that significantly enhance organizational objectives and market presence, as well as for developing meaningful client relationships. My leadership ensures the delivery of exceptional experiences that consistently exceed expectations and ROI.

As an influential leader, I possess unparalleled presentation and communication skills and have a proven record of raising over $250M in startup financing translating complex ideas and narratives into conversational presentations which engage and answer questions leading to investment and engagement. I am dedicated to fostering and mentoring dynamic, creative teams, promoting collaboration, and exceeding client expectations through innovation and a steadfast commitment to pushing the boundaries of what is possible.

Digital Products Solution Architect with Fortune 500 Experience: Over 20 years of creative direction experience designing/leading and mentoring high performing enterprise-level teams developing digital solutions for Fortune 500 companies and global brands, delivering cutting-edge experiences leading enterprise level digital transformation.
Team Leadership & Fiscal Management: Mentored, managed and empowered ultra high-performing teams of up to 250 creative professionals while responsibly overseeing eight-figure revenue streams.

User-Centric Product Design/UX Platform Strategist: Drives enhanced user-centered design strategies, aligning business objectives with exceptional user experiences. Recently incorporating AI and machine learning, leveraging cutting-edge technology to elevate user interactions and optimize product design for unparalleled user satisfaction & engagement.

Creative Direction/ UX Design & Development Process Guru: Streamlines software development through comprehensive processes, from gathering requirements, acceptance testing to release, integrating AGILE methodologies into global workflows.

Digital Products Solution Architect with Fortune 500 Experience: Over 20 years of creative direction experience designing/leading and mentoring high performing enterprise-level teams developing digital solutions for Fortune 500 companies and global brands, delivering cutting-edge experiences leading enterprise level digital transformation.

In-Depth Understanding of Interaction Design & Modern User Experience Guidelines: Expert in Apple Human Interface Guidelines (HIG), Google Material Design and human-computer interaction (HCI), ensuring designs align with the latest industry standards implementing innovation and success through detailed holistic user interviews & reviews, competitive analysis, feature discovery, from detailed wire-frames to fully realized high fidelity design system deliverables and user testing.

Empowered Creators, Consumers, and Partners: Weaved captivating new-ideation that connected client communities & business partners to adopt development strategies leading to successful global platform deployment. Nurtured creativity by granting the freedom to explore new ideas producing innovative solutions. Provided an unparalleled experiences; anticipating customer and consumer desires to prioritize adoption; “increasing engagement.”

Versatile Design Tools Mastery: Highly skilled expert in FIGMA, Sketch, Adobe XD, Balsamic, InVISION, Zeppelin,Adobe Creative Suite, Final Cut Studio, Logic Pro, Mac OS, iOS, Android, Windows, UNIX & Linux, adapting to diverse design environments.

Startup Co-Founder and Creative Entrepreneur: Successfully co-founded three startups, two of which became publicly traded. Demonstrates a forward-thinking and entrepreneurial spirit. Accustom to making intelligent risks to champion and implement new ideas which brought in over $250 million in funding from AIG, Goldman Sachs, Nortel Networks, The Bass Companies et al.

360-degree View Successfully Leading AI-Infused Design & Digital Business Strategy: Across cross-functional teams & development environments spanning the broadest range of media platforms, including Internet, e-commerce, mobile, social media, broadcast, and video applications on connected devices. Integrating Machine Learning & new and emerging AI technologies, consistently navigated the dynamic landscape of design, development and digital business strategy.

Gifted Visual Design Capabilities/Award Wining Creative Director: Unique, unparalleled expertise encompassing a comprehensive understanding directly impacting and improving usability and efficiency of a digital products/platform. Internationally recognized contemporary artist with work acquired in numerous private, corporate and museum collections.

Insight-Driven Design Approach: Gathers requirements through one-on-one stakeholder interviews and leverages data analytics, Heuristic reviews, competitive analysis, focus groups and in-depth UX/CX research standards, A/B/C (and multi-variant) testing, in-depth analytics, heat map & journey analysis to inform, direct and confirm design decisions.

Empowers the Individual & Team to Embrace Trust, Achieve Success & Foster Growth: Forges strong collaborations across teams, making decisions that benefit the company as a whole. Places emphasis on the growth, development, and well-being of teams. Shows respect and provides support to each individual to celebrate and rejoicing in shared victories.

Set Policy and Champions Inclusion Implementing Bold Equity Hiring Standards: Elevated teams from all corners of the world (New York, NY / Los Angeles, CA / Houston, TX / Miami, FL / Monterrey & Mexico City, Mexico / Prague, Czech Republic / Madrid, Spain / Buenos Aires, Argentina / Zurich and Geneva, Switzerland) representing diverse and inclusive production groups. Purposefully embraced diversity, by breaking down barriers, and fostered an inclusive environment for all to express ideas and be acknowledged. Practiced attentive listening, and lead with empathy, integrity, and transparency.

Full-Stack Development Proficiency: Expert programmer proficient in implementing Bootstrap, Angular JS, PHP/MySQL, ASP/MSSQL, XML/JSON, Restful APIs, JavaScript, jQuery, AJAX, MVC, LESS, SaaS, Daas, HTML, HTML5, & CSS3.

Impressive Client Portfolio: Worked with a diverse clientele, including major brands such as ABC, Anderson Consulting, Allsop, AOL, AT&T, Avaya, Bankrate.com, Berkshire Health System, Bike Athletics, Billabong, Bloomberg, Bobby Brown Cosmetics, Buy.com, Coleman USA, ConEdison, Credit Suisse, DHL, Disney, Deutsche Bank, ESPN, Etonic Shoes, FactSet Research Systems, Fandango, Fidelity Investments, FILA, Ghurka Luggage, Gore Fabrics, Hearst Media, Helly Hansen, Hurley, Hyundai, IP Europe, IP Finland, J Mendel, Lost Enterprise, MAC Cosmetics, Magic Johnson’s Fundamentals of Basketball, Microsoft, NBC, The NBA, NPR, Prudential, Quiksilver, SapientNitro, Saxo Bank, Sephora, Spaulding, Surfline.com, Sergio Valente Jeans, The Oakland Raiders, RadioVoodoo, The Rolling Stones, The San Francisco 49ers, TechSpace, The Women’s World Cup of Soccer, Trek Bikes, Verizon, ViewSonic, Volcom, Volkswagen, Western Union et al.

Who I've made happy

Logo Front.001

I have had extraordinary opportunities to work with exciting teams in many different business vertices, from consumer goods, action sports, financial services, health and insurance products to entertainment and transportation. This has enabled me the opportunity to gain experience from highly creative projects driven by excellence. Projects people are passionate about, projects which offer more rewards than just a paycheck, projects that drive results.

I am devoted to developing great solutions by contributing to collaborative environments which enhance people’s lives and help a company’s bottom line.

What I can do for you

User Experience

UX is the process of enhancing user satisfaction with a product by improving the usability, accessibility, and pleasure provided in the interaction with the product.

Stakeholder Interviews

Making interactions engaging and purposeful is essential to a great user experience. Interviewing key stakeholders in a project, both internal and external, to gather insights about their goals. It helps prioritize features and define key performance indicators (KPIs).

prototyping

I create interactive draft version of a product that allows "us" to explore "our" ideas and show the intention behind a feature or the overall design concept to users before investing time and money into development.

User Personas

A User Persona is a fictional representation of "our ideal customer." A Persona is generally based on user research and incorporates the needs, goals, and observed behavior patterns of your target audience. It's a piece of the UX design puzzle I have years of experience in.

Journey Mapping

I develop detailed diagrams that explore the multiple (sometimes invisible) steps taken by consumers as they engage with a service. The process enables myself or other design team members to frame the consumer’s motivations and needs in each step of the journey, creating design solutions that are appropriate for each.

Interaction design

Interaction design, often abbreviated as IxD, is "the practice of designing interactive digital products, environments, systems, and services." I approach design in a way in which UX/IxD complement and support each other, to achieve refined results.

Web Design

I'm a digital native and I’ve been designing for the web for two decades. I've worked on notable web properties, garnered awards and a true pioneer developing some of the very 1st online commerce systems.

Mobile Design

We live in a mobile world. Some would say a mobile first world. I've been developing native iOS and Android apps since the very 1st SDK releases and I am a responsive design expert.

Branding, Brand ID

Driving customer loyalty and engagement with the right brand strategy and design is common place. The consumer expects it and companies stay competitive with refined design that supports brand messages. I have outstanding visual design skills which translate to beautiful brand ID across digital, print, social and broadcast channels.

Technical Skills

UX Design Strategy
Full Stack Engineer
Design Direction
Branding / Corp ID
Information Architecture
Interactive prototyping
Lo/Hi-Fidelity Wireframing
Mobile / Responsive Design
Enterprise Commerce
Transactional System Design
FinTech / FOREX

UX Design Methods

Service Blueprints
Journey Maps / Ecosystem Maps
Competitive Audits
Value Propositions
Stakeholders Interviews
KPIs / A/B & Usability Testing
Brainstorming / Prototypes
Moodboards / Storyboards
User Flows / Task Analysis
Heuristic Analysis
SitemapsWireframes
Features Roadmap
Personas
use cases / Scenarios

Design Toolkit

Adobe Creative Suite
Adobe PhotoShop
Sketch / Craft / Zeplin
InVision / Flinto / Principle
Axure / Basecamp / Trello
Figma
Git / Jira / Confulence / Monday.com
Final Cut Pro / Logic Pro / Motion
DeVinci Resolve
After Effects
LightRoom
Adobe Illustrator
Adobe Priemer 
Adobe Media Incoder
Topaz Sharpen AI
Topaz Gigapixel AI 
Topaz DeNoise AI

Development Toolkit

Bootstrap/Angular JS / React
HTML / CSS: Sass/Less
JavaScript / JQuery
Git / Jira / ConFuence
Coda / PineGrow / Transmit / Nova / VI/ Home Brew / Terminal
PHP MyAdmin/ MySQL / MSSQL
WordPress
Expression Engine
Docker
WebFlow
AWS / AWS Lightsail
AWS EC2
Route 53
Webflow
Mac OS / iOS / TVOS / Watch OS
Ubuntu/ Kali Linux/ Windows/ Windows Server
ChatGTP

Personal Skills

Artistic
Creative
Leadership
Vision
Collaboration
Patience
Kindness
Empathy
Joyful
Patient
Sprited
Thoughtful
Strategic

WHERE I LIKE TO SIT

Where ROBERT sitS
Where ROBERT likeS to be
Where ROBERT doES HIS best work
ROBERT'S sweet spot.

Who Is Robert

Let’s make something amazing together

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Location

111 Bowery, 2nd Floor
New York, NY 10002

Phone/WhatsApp

+1 (936)548-2264

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